Posts Tagged ‘SVP/Creative Director Robert Gottlieb’

Eye of the Storm

Eye of the Storm

The purpose of this spot was to drive viewers to tune in a documentary about the LSU football teams season after Hurricane Katrina.


Sport Science

Sport Science

For this new show launch, we started with three different teaser spots.


Fantasy Football “Mousepad”

Fantasy Football  "Mousepad"

Phillip came up with some really great boards to help connect football and the computer to help promote Foxsports.com as a new player in the fantasy football world.


Best Damn Sports Show Period “Nightclub”

Best Damn Sports Show Period  “Nightclub”

Dave Mellott pitched a pretty interesting idea that hewed closely to where this spot landed, and our boss really loved the idea of a modern “Copacabana” style club…so that’s what we did.


NASCAR “Galaxy”

NASCAR “Galaxy”

Fox Sports in-house creative team partnered with visual effects house Digital Domain to produce a visually arresting 60 second space epic announcing the return of the Daytona 500.


NFL “Vending Machine”

NFL  "Vending Machine"

A vending machine is a lot like the NFL, don’t you think? They both have too much good stuff, usually overstimulate you, and always seems to bring a smile to your face.


MLB All-Star Game “Cable Cars”

MLB All-Star Game  “Cable Cars”

Every year we seem to do an All-Star campaign that features shooting a boatload of players and hoping for the best when we get back into the edit bay. This year was no exception.


NFL “Chalkboard”

NFL "Chalkboard"

Our friends at Blind pitched us this idea with some the sweetest boards we’ve ever seen.


BCS Bowl Bash

BCS Bowl Bash

We needed a playful, fast-paced, somewhat irreverent take on a boatload of bowl games.


Super Bowl Pregame “Rooms”

Super Bowl Pregame "Rooms"

In this spot we travel through a stylized environment consisting of many different theme rooms, meant to mirror the pregame festivities.


MLB “Clocks”

MLB  "Clocks"

We set out to create an imaginative look that felt retro and modern at the same time. Using Jules Verne and H.G. Wells as inspiration, we designed an intricate time machine device that could televise upcoming match-ups.


MLB “Final Cut”

MLB "Final Cut"

A room full of editors hard at work piecing together some of fall baseball’s most exciting finishes?


NASCAR “Road Race”

NASCAR  “Road Race”

Nascar’s most famous cars are seen racing at incredible speeds and performing impossible stunts as they make their way over, under, around, and on top of American landmarks such as Times Square, Hoover Dam, the St.Louis Arch, and the Las Vegas Strip.


MLB All-Star Game “Steel”

MLB All-Star Game  "Steel"

The MLB All-Star game is the biggest and most watched event of the summer. It was an epic challenge that needed an equally grand idea.


MLB All-Star Game “Pinball”

MLB All-Star Game “Pinball”

FOX Sports teamed up with design, animation and visual effects studio BL:ND to place the biggest stars in Major League Baseball inside a pinball machine for a new spot promoting the All-Star Game.


NASCAR “Roller Coaster”

NASCAR “Roller Coaster”

The fastest NASCAR race meets the fastest thrill ride in our Daytona Motor Speedway spot.


CFB “Revolution”

CFB  “Revolution”

When you think of College Football you think of pageantry, tradition and pandemonium.


Super Bowl / Daytona “Flags”

Super Bowl / Daytona “Flags”

We wanted something that would feel really grand and epic for this combo Super Bowl/Daytona spot and decided to make falling flags of giant scale the core of the piece.