Fox Sports Design

Nascar “Gas Station”

In the past, we focused on creating CG epics to portray the power, speed, and thrills of NASCAR. However, this season we consciously made a sea change in direction and decided to try to find a much more emotional and humanistic connection to the sport. “Gas Station” is a continuation of that approach.

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NASCAR on FOX “Diner”

We recently were asked to create some new NASCAR spots that would connect emotionally with core, long-term NASCAR fans. The brief called for us to reaffirm the cultural connections of God, Country, and Family that many Nascar fans see as the heart of their sport.

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NASCAR on FOX “Projection”

We recently were asked to create some new NASCAR spots that would connect emotionally with core, long-term NASCAR fans. The brief called for us to reaffirm the cultural connections of God, Country, and Family that many Nascar fans see as the heart of their sport.

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NASCAR “Engine City”

Nascar hit the airwaves in February, and with that came one of the department's most sought after campaigns.

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Sport Science Teasers

For this new show launch, we started with three different teaser spots.

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Sport Science

For this new show launch, we started with three different teaser spots.

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NASCAR “Roller Coaster”

The fastest NASCAR race meets the fastest thrill ride in our Daytona Motor Speedway spot.

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CFB “Revolution”

When you think of College Football you think of pageantry, tradition and pandemonium.

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