MLB All-Star Game – “Mechanics”
We partnered up with the animation All-Stars at Logan for the 2011 All-Star Game spot. The intricate inner workings of a baseball were expanded to the nth degree to showcase the players of the Midsummer Classic.
MLB “Signs”
Leroy + Clarkson pitched us some beautiful boards that had a classic, roadside America quality.
MLB on FOX – “Traditions”
Baseball is home to some of sports’ most sacred traditions. Some would see these institutions and respectfully leave them be, and some would not. Guess which route we went?
MLB Playoffs “Newsstand”
Headlines change, covers suddenly animate, and players burst from the confines of the printed page in this campaign for the NLCS and World Series.
MLB “Clocks”
We set out to create an imaginative look that felt retro and modern at the same time. Using Jules Verne and H.G. Wells as inspiration, we designed an intricate time machine device that could televise upcoming match-ups.
MLB “Final Cut”
A room full of editors hard at work piecing together some of fall baseball’s most exciting finishes?
MLB All-Star Game “Steel”
The MLB All-Star game is the biggest and most watched event of the summer. It was an epic challenge that needed an equally grand idea.
