Out with the old, in with the new. This spot puts FOX Deportes’ two flagship shows front and center in this timely political campaign spoof.
The Fox Sports Design group had the great pleasure to shoot a handful of elite athletes in a candid, raw, and “Con Garra” style.
We knew that we wanted to play with type unfolding itself in a 3D space to promote FOX Deportes’ new sports talk show, Cronica.
Our friends at ROGER pitched us this ultra cool world to promote FOX Deportes’ new sports talk show, Sin Codigos, to a younger Spanish demographic.