For this new show launch, we started with three different teaser spots. We mixed hi-speed show clips with a highly stylized 35mm film shoot helmed by Rob Hoover to create a surreal and futuristic environment that showcased athletes and their respective sports in a unique and fascinating way.
Credits
EVP Fox Sports – Eric Markgraf
SVP/Creative Director – Robert Gottlieb
Creative Director/Director – Rob Hoover
Executive Producer – Bill Battin
Writer/Producer – Jason Scott
Visual FX/Design/Compositors – Thomas Downs, Marguerite Cargill
Editor – Junior McRae
Designer – Tom Neston
Sound Design/Original Music – Jay Hayes
Wed, Apr 23, 2008
SHOWS